Courage Tiger’s Road Trip Day 44: Thank you, Northwestern Mutual!

Happy Sunday!  I am in beautiful Wisconsin today and can’t wait to tell you about Northwestern Mutual, an American financial services organization based in Milwaukee.

Did you know that Northwestern Mutual is the Presenting Sponsor of Bead Challenge 2017?  This is part of a strategic partnership that Northwestern Mutual, through its Foundation, announced in June with Beads of Courage.

The partnership further strengthens Northwestern Mutual’s national Childhood Cancer Program by providing support to children and families coping with cancer.

Quoting from a June 29 national media release issued by Northwestern Mutual announcing the strategic partnership: 

“Childhood cancer treatment is an emotional rollercoaster for the children and families involved, and keeping a child’s outlook positive is crucial to their outcome,” said Eric Christophersen, president of the Northwestern Mutual Foundation. “Beads of Courage has been incredibly successful in helping families move forward in their cancer journeys, and we’re thrilled to deepen our partnership with the organization.”

Northwestern Mutual launched its Childhood Cancer Program in 2012 to give all kids the chance to live life to the fullest by accelerating the search for pediatric cancer cures and providing family and survivor support. The Program has raised more than $14 million in the fight against cancer, funding more than 160,000 hours of research.

Starting in July, Northwestern Mutual is the presenting sponsor of the National Bead Challenge. The community is encouraged to support this campaign and be inspired by the mission of Beads of Courage through September 30, 2017. Visit to learn more.   

“The diagnosis and treatment processes for childhood cancer is a very challenging time for children and their families, and every accomplishment and milestone, no matter how small, warrants recognition,” said Jean Gribbon, executive director of Beads of Courage. 

“We’re grateful to Northwestern Mutual for their support and are looking forward to furthering our shared mission of supporting the quality of life of children coping with cancer, their families and the clinicians who care for them.”

Read the full news release here

Many thanks to Northwestern Mutual for their ongoing support of Beads of Courage and their commitment to children with cancer and their families!

Visit for more information on the organization’s products and services. 

Courage Tiger’s 2017 Road Trip is a feature of the 9th Annual Bead Challenge, a three-month nationwide fundraiser and beadraiser for Beads of Courage. As the official Beads of Courage mascot, Courage Tiger is visiting all 50 states to highlight the incredible work our organization does by sharing stories of our courageous members, families, clinicians, and the caring community of artists and supporters who make our vital work possible. Please get involved in Bead Challenge 2017 by visiting today. Sign up to PARTICIPATE as a fundraiser, CREATE glass beads, or DONATE to the cause. With your help, we can Make Courage Roar for kids coping with serious illness! Many thanks to Bead Challenge 2017 presenting sponsor Northwestern Mutual and supporting sponsor Soda Lime Times.

– Contributed by Cristal Rogers, Marketing and Communications Intern, Beads of Courage